With my prints I didn't want to have any particular motif, more 'patterns'. I also did not want the prints to look like a collection, however I have created some colour ways as the whole point in creating prints for this project was to suggest how the trend could be translated in the trend book. I feel like they do represent 'Conceal/Reveal' and some of the print are quite in your face and some are more subdued. They are all digital prints as I wanted to use my digital skills within this project. If I was to produce these prints myself I would aim them at 20-30 year old women who want to add some colour to their workouts, without having to wear illumines clothing.
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